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Good riddance to pesky telemarketers

Are you being haunted by telemarketers while you are busy driving or attending an important conference? Your woes will soon end, thanks to new guidelines of the Telecom Regulatory Authority of India (TRAI) which restrict telemarketers from intruding into your private life. TRAI has found that telemarketing is one of the most cost efficient tools for marketing products. Private banks like ICICI are ahead of others in using telemarketing to offer new schemes to customers. To curb unwanted telemarketing calls, TRAI has asked National Informatics Centre (NIC) to create a national "do not call" registry (NDNCregistry) which would contain telephone numbers of subscribers who do not want to receive unsolicited commercial communications. The telecom service providers will have to set up call centres within 15 days after the establishment of the NDNC registry by NIC. However, the NIC and service providers are yet to fall in line though the deadline is September 5, 2007 for settin